Fotia × ALESA — Lebih Baik Dari Adeahub

🎯 Komitmen Fotia × ALESA

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Malaysia-First, Bukan Afterthought

BM native UI, MOH CPG embedded, MySalam/Socso/LHDN built-in, MyKad login, halal pharma filter, dialek Malaysia recognition.

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Go-Live 4–12 Minggu, Bukan 12–18 Bulan

Framework-driven (ALESA), modular SaaS — klinik mula dengan EMR teras, tambah modul bila perlu. Cloud-first, zero CAPEX.

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AI Yang Transparent & On-Prem Pilihan

LLM declared (Llama 3 / Qwen / MedLM), data path didokumentasi, on-prem option tersedia untuk hospital SULIT. Zero black-box.

🏥 5 Modul Adeahub — Kami Mengatasi Setiap Satu

Perbandingan jujur, kapabiliti lawan kapabiliti. Setiap baris ke kiri = apa adeahub tawar (public record). Setiap baris ke kanan = apa Fotia × ALESA commit deliver.

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1. AH Care (HIS / EMR) KAMI LEBIH

Hospital Information System, clinical docs, medication, orders

📦 Adeahub AH Care

✨ Fotia × ALESA — Lebih Baik

Medication Management (Closed-Loop)CDSS integrasi dengan Wolters Kluwer / Google Health (US-centric drug DB)

Malaysian Drug DB + NPRA indexClosed-loop + NPRA drug registration validation, BPFK status check, MIMS Malaysia, halal-certified filter, generic Malaysian preferred, PBS/DCA drug pricing tier

Symptoms-Based Order SupportEvidence-based order set alignment dengan "Choosing Wisely" (US guideline)

MOH CPG + Malaysian clinical pathEmbedded Malaysian Clinical Practice Guidelines (Denggi, HPT, DM, Thalassemia, TB), order set untuk klinik panel insurance claim, recognize simptom BM ("sakit kepala berdenyut-denyut")

Clinical DocumentationTemplate-based, drop-down, configurable

Template + Voice-to-BM TranscriptionTemplate BM + English + cakap BM → auto-fill template (ambient BM transcription), auto-code ICD-10-AM, auto-BI/BM switch ikut preferensi doktor

Hub — Department SwitchingSwitch responsibility antara IP / OP / ICU / ER / OR

Hub + Panel Klinik WorkflowSame switch + GP panel flow (MySalam claim, PERKESO accident form, SPO/Optometry insurance), ward-to-IGD escalation protocol

Multi-FacilitySwitch antara fasiliti tanpa leaving main screen

Multi-Facility + Federation ModeSame + federated klinik group (chain, franchise, partnership) dengan role-based data segregation, aggregated financial reporting, cross-klinik patient transfer

Context-Sensitive MessagingTeam messaging, time-stamped audit

Messaging + WhatsApp & Telegram BridgeSame + WhatsApp Business API native (WAHA integrated), Telegram alerts, patient WA consent workflow, MP3 voice notes auto-transkrip

Document ManagementUpload manual reports, images, 3rd-party results

Document + OCR BM/EN + Auto-classifySame + OCR BM+EN, auto-classify (lab/imaging/prescription/referral), duplicate detection, digital signature (Pos Digicert compliance)

Auth: Keycloak SSOOIDC, OAuth 2.0, SAML, MFA via Google Authenticator

Keycloak + MyKad/MyDigital ID/MyTenteraSame + MyKad certificate login, MyDigital ID federation (Malaysia national ID), MyTentera (kakitangan) option, PADU demographic data sync opt-in

UI LanguageEnglish primary, multi-language optional (scope tidak disebut)

BM-First + 4 Bahasa + DialekBahasa Melayu default, English/中文/தமிழ் toggle, dialek recognition (Kelantan, Terengganu, Penang Hokkien, Sabah Kadazan, Sarawak Iban)

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2. AH Engage (Patient Portal / Digital Front Door) KAMI LEBIH

Patient-facing app, booking, records, white-label

📦 Adeahub AH Engage

✨ Fotia × ALESA — Lebih Baik

White-Label BrandingCustomizable per hospital brand, workflow, service model

White-Label + No-Code Theme EditorSame + drag-drop theme editor (warna, logo, hero image, sambutan), klinik boleh self-configure tanpa dev ticket

Records AccessReal-time medical results, documents, appointments

Records + Family AccountsSame + family dependent accounts (ibu bapa urus anak, anak dewasa urus warga emas), consent workflow, MyKad-linked relationship auto-detect

Login MethodsGoogle, GitHub, Facebook, Twitter social login

MyKad + MyDigital ID + SocialSame social + MyKad chip certificate, MyDigital ID (Malaysia national ID), OTP via SMS Malaysia carriers (Celcom/Maxis/Digi), biometric (Face ID, TouchID)

PaymentTidak dinyatakan dalam deck (inferred: enterprise invoice)

Malaysian Payment StackFPX, DuitNow QR, Touch'n Go, Boost, GrabPay, Shopee Pay, credit card (Stripe/iPay88), installment (Atome, Split), corporate PO workflow

Health Records Validation"Built on MySejahtera validated features" (marketing claim)

MyHEALTH Portal Sync (opt-in)Patient boleh sync rekod dengan MyHEALTH portal MOH (consent-gated), MySejahtera legacy vaccination record import, PEKA B40 NGO integration

Appointment BookingBook, manage care

Booking + Waitlist + SmartQueueSame + SMS/WA reminder (bilingual), waitlist auto-fill cancellation, SmartQueue real-time ETA, Jumaat prayer time auto-block, Ramadhan hours auto-adjust

Insurance IntegrationTidak didedahkan

Panel Insurance Auto-VerifyReal-time check: MySalam, MAA, AIA, Great Eastern, Allianz, Hong Leong, Prudential, Zurich, Socso/Perkeso active accident claim, PERKESO-SELFCARE eligibility

Mental WellnessTidak ada dalam deck

DASS-21 Built-In + TeleconsultDASS-21 self-assessment BM + EN, auto-scoring + interpretation, connect to mental health professional kalau skor high, anonymous mode option

Pharmacy DeliveryTidak ada

Pharmacy Delivery + Last-MileIntegrated dengan Pharmacy delivery services, DoorDash/Grab/Lalamove last-mile, halal filter, controlled drug workflow, patient home vaccination booking

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3. AH Connect (Interoperability) KAMI LEBIH

FHIR-first, HL7/REST/SOAP/DICOM, Apache Camel

📦 Adeahub AH Connect

✨ Fotia × ALESA — Lebih Baik

International StandardsHL7 v2/v3, FHIR R4, REST, SOAP, DICOM

Same Standards + Proper FHIR R5HL7 v2/v3, FHIR R5 (latest), REST, SOAP, DICOM + IHE profiles (XDS, PIX, PDQ) certified

Integration FrameworkApache Camel core

Apache Camel + NATS + WebhooksApache Camel untuk enterprise flows + NATS JetStream untuk real-time event, webhook outbound untuk SaaS integration, Make.com/Zapier-compatible

Malaysian Gov IntegrationTidak disebut secara spesifik

MOH HPIDB Native AdapterHospital Performance Indicator Database (HPIDB) auto-reporting, MOH Health Informatics Centre (HIC) feed, MySejahtera 2.0 federation (vaccination, communicable disease, outbreak alert)

Claim IntegrationTidak ada

MySalam + Socso + Private InsuranceMySalam API native (B40 health claim), PERKESO SOCSO accident claim, JPJ accident report, MAA+AIA+Great Eastern+Allianz+Prudential direct billing

e-InvoiceTidak disebut

LHDN MyInvois Direct (Mandatory Phase 1 2024+)LHDN e-Invoice MyInvois direct UBL 2.1 submission, QR validation, credit/debit note, tax code mapping, consolidated b2c daily submit

Drug Registration SyncTidak ada

BPFK + NPRA + MIMS MalaysiaBPFK drug registration real-time check, NPRA index, MIMS Malaysia API, PBS/DCA price tier, halal status sync

Laboratory NetworkVendor-neutral FHIR claim

Malaysian Lab Network AdaptersPathlab, Gribbles, BP Healthcare, Quantum, Spektra, Columbia — direct HL7/API adapters siap

Pharmacy PDSGeneric integration

Malaysian Pharmacy Chain AdaptersCaring, Watsons, Guardian, Alpro, BIG, Mulan — direct PDS/inventory sync

Community Health NGOTidak ada

PEKA Malaysia + Mercy + MERCY MalaysiaNGO-supported klinik workflow, B40 subsidy tracking, donor report auto-generate

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4. AH Insights (Analytics & Dashboards) KAMI LEBIH

200+ KPI, AI data analyst plain English

📦 Adeahub AH Insights

✨ Fotia × ALESA — Lebih Baik

KPI Library200+ KPI clinical & non-clinical out-of-box

200+ Generic + 50 Malaysian-SpecificSame international KPI + 50+ KPI Malaysian-specific (MySalam utilization, B40 screening rate, halal pharma dispensing, outpatient PERKESO claim, generic-to-brand ratio)

AI Data AnalystPlain English queries (english sahaja disebut)

BM + EN Natural Language QueriesTanya dalam BM: "Berapa pesakit HPT bulan April?" · "Tunjuk trend denggi 3 bulan" · "Bandingkan revenue klinik TTDI vs Shah Alam" — auto-generate chart + narrative

Population HealthGeneric

Malaysian Demographic OverlayOverlay dengan JPN demographic strata, B40/M40/T20, KSM/DUN/Parlimen geography, socioeconomic correlation, rural-urban split

Outbreak Detection"Outbreak readiness" claim (tidak spesifik)

CDCR + Syndromic SurveillanceCommunicable Disease Control real-time, syndromic surveillance (ILI, denggi, HFMD, diarrhea cluster), auto-alert CDC MOH, community-level heatmap

Claim Leakage AnalysisTidak ada

Insurance Claim Leakage DetectorAudit automatik: MySalam/PERKESO/private claim yang tidak di-submit tetapi eligible — recover revenue yang tercicir

Drug Usage BenchmarkTidak ada

NPRA Benchmark vs National AvgKlinik boleh bandingkan pattern preskripsi sendiri dengan NPRA national average — detect over-prescription, polypharmacy risk

Clinical AuditTidak ada

Auto-Generator Clinical Audit ReportAuto-generate MMC clinical audit report, MOH quarterly report, LPKN/MMC CPD audit ready, MyHeART cardiovascular audit format

Financial ReportingBilling/revenue

MFRS + LHDN e-Invoice + SST ReportAuto MFRS-compliant, LHDN e-Invoice submission dashboard, SST report (service tax 6%), klinik P&L vs benchmark

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5. adea AI (AI Assistants) KAMI JAUH LEBIH

Ambient Listening, Virtual Consult, Persona AI

📦 Adeahub adea AI

✨ Fotia × ALESA — Lebih Baik

Ambient ListeningMicrophone passive, auto SOAP note + ICD-10 suggestion (language unclear)

Ambient BM + Manglish + 5 DialekAmbient BM (standard + Kelantan, Terengganu, Penang Hokkien, Sabah, Sarawak), auto SOAP BM/EN, ICD-10-AM + NCSP mapping, auto drug name normalization (ubat kampung → generic), consent audio tone auto-record patient verbal consent

Virtual ConsultationVideo recording, multi-language translation, transcription

Teleconsult BM + WhatsApp NativeVideo via WebRTC + WhatsApp Video/Audio native (pesakit tak perlu download app), auto-BM transcription (tak perlu translate), prescription auto-send to pharmacy chain

Persona AIPer-user dashboard, global search

Persona + Specialist Co-PilotsPer-user + 10+ specialist AI co-pilots: GP general, Paediatric, O&G, Geriatric, Mental Health, Dental, Aesthetic, IVF, Dialysis, Physio — each trained with MOH CPG + BM context

LLM EngineTidak didedahkan

Transparent: Llama 3 / Qwen / MedLMDeclared engine: Llama 3 70B (default) atau Qwen 2.5 atau MedLM 72B, customer choice, on-prem option untuk SULIT data, self-hosted Malaysia DC

Data ResidencyTidak dinyatakan (implication: vendor cloud, possibly India/Singapore)

PDPA-Compliant, Data Stays in MalaysiaData residency Malaysia DC (AWS Kuala Lumpur, Exabytes Cyberjaya, TM One, atau on-prem klinik), data never leaves country by default

Global SearchSearch patient records, symptoms, CDSS

Search + RAG over Klinik KnowledgeSame + RAG over klinik SOPs, previous cases (anonymised), MOH circulars, doctor can ask "klinik kita biasa bagi apa untuk pesakit HPT diabetic umur 60+?"

Mental Wellness AITidak ada

DASS-21 Conversational AgentAI chatbot yang conduct DASS-21 dalam BM/EN, culturally-appropriate, Islamic-friendly option, auto-escalate kalau tinggi, connect to registered counsellor

Knowledge Compound LearningTidak ada

Knowledge Vault PDPA-CleanAnonymised compound learning across klinik network — setiap klinik contribute pattern tanpa PII, network sama-sama jadi pintar, opt-in, auditable

AI GuardrailsTidak didedahkan

Hallucination Shield + CitationSetiap AI output ada citation ke sumber (MOH CPG, MIMS, PubMed), hallucination score displayed, doctor kena confirm high-stakes recommendation, audit log lengkap

🌟 12 Kapabiliti Fotia × ALESA Yang Adeahub Tiada

Ini bukan "sama-tetapi-lebih-baik" — ini kapabiliti yang tidak wujud dalam pitch adeahub. Peluang posisi yang clear.

🌾

1. Rural Low-Bandwidth Mode

Klinik kampung/pedalaman 3G/4G shaky — offline-first PWA, queue write ops bila offline, sync bila online. ZERO data loss, klinik tetap jalan walau Unifi off.

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2. Islamic-Friendly Scheduling

Jumaat prayer time auto-block (12-2 pm), Ramadhan buka puasa schedule adjust, hari raya auto-close, umrah leave handling. Kalender Hijrah overlay.

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3. Halal Pharma Filter

Setiap preskripsi auto-check halal status (JAKIM, NPRA), cadangkan alternatif halal kalau ada. Important for Malaysia market — adeahub langsung tak ada.

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4. WhatsApp-Native Patient Channel

WA Business API integrated (WAHA) — appointment reminder, hasil ujian, prescription pickup, follow-up reminder. Pesakit tak perlu download app, chat macam biasa.

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5. DASS-21 Conversational Agent

AI conduct DASS-21 dalam BM/English, culturally-appropriate, anonymous option. Critical untuk klinik yang baru explore mental wellness vertical.

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6. Elderly Voice-First Co-Pilot

Warga emas tak selesa type — voice input BM, font besar, simple flow, emergency button. Adeahub enterprise UI = terlalu rumit untuk warga emas.

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7. Pregnancy Companion BM

Antenatal tracking, kick counter, BM educational content, Islamic-friendly spiritual well-being module, Ramadhan pregnancy guide, auto-book antenatal appointment.

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8. Kelas Terlatih AI — Health Literacy

Klinik boleh auto-publish BM health literacy content (FB, IG, TikTok) generated dari kes popular. Brand building + pesakit engagement tanpa extra resource.

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9. Insurance Claim Leakage Recovery

Audit auto: klaim yang eligible tapi tidak submit (MySalam/PERKESO/private). Klinik boleh recover 3-7% revenue yang biasanya tercicir.

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10. MyKad Chip Login + MyDigital ID

Native Malaysia national ID login — adeahub hanya tawar Google/Facebook social. Penting untuk klinik gov/panel, semi-gov, MOH-linked.

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11. LHDN e-Invoice MyInvois Native

Phase 1 mandatory untuk hospital (2024+). UBL 2.1 direct submission, QR validation, credit/debit note automation. Compliance mandatory — adeahub tak sebut.

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12. Real Data Portability (Not Marketing)

Export FHIR R5 bundle + CSV + SQL dump anytime, self-service. Klinik boleh switch vendor, no lock-in. Adeahub cakap "vendor-neutral" tapi procedure tak clear.

🎯 10 Modul Spesialis — Adeahub Generic, Kami Specialized

Adeahub pitch "one platform for every dimension of care" — generic. Klinik spesialis perlukan workflow tersendiri. Ini 10 modul vertical yang Fotia × ALESA boleh deliver:

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Dental Clinic

Odontogram, treatment plan, orthodontic timeline, digital X-ray overlay, crown/implant 3D preview, MOH Dental CPG

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O&G / Maternal

Antenatal book integrated, kick counter, ultrasound image library, partograph, KKIA integration, pregnancy companion BM

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Paediatric

Growth chart MOH standard, immunization schedule KKM, developmental milestone (M-CHAT), vaccine reminder BM

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Mental Wellness

DASS-21, PHQ-9, GAD-7, BDI, teleconsult with MMC-registered psychiatrist, anonymous mode, Islamic-friendly counselling option

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Aesthetic Medicine

Consent form digital, before/after photo protocol encrypted, treatment package, skin-type profile, laser energy log, MMC cosmetic procedure registry

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IVF / Fertility

Cycle tracking, hormone timeline, embryo grade log, FSH/LH trend, injection reminder, JAKIM Islamic fatwa compliance mode

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Dialysis Centre

Machine utilization, session schedule, fluid balance log, Kt/V tracking, Erythropoietin dosing, MOH NRD (National Renal Registry) format

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Geriatric

Beer's criteria polypharmacy checker, fall risk assessment, CGA (Comprehensive Geriatric), dementia screening (MMSE BM), caregiver workflow

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Physio / Rehab

ROM tracking, pain VAS, exercise video library BM, home exercise adherence, MSS insurance claim workflow, sports injury protocol

👁️

Optometry / Eye

Visual acuity, refraction timeline, OCT image archive, paediatric vision screening schools program, MOH Sight for All integration

💡 Angle untuk Fotia

Adeahub jual 1 platform untuk 500 hospital. Fotia × ALESA boleh jual 10 SKU spesifik untuk 10,000+ klinik spesialis — TAM (total addressable market) lebih besar walaupun ARPU lebih kecil. Plus, klinik spesialis less price-sensitive kalau workflow betul-betul fit.

💰 Komersial Superiority — Nombor Jelas

Time-to-Live

4–12 minggu

Fotia × ALESA (modular framework-driven)

vs 12–18 bulan Adeahub enterprise

Entry Cost

Zero CAPEX

SaaS monthly — EMR teras dari RM X/bulan

vs enterprise licensing + Oracle/hardware untuk Adeahub

Vendor Count

1 vendor

Fotia (ALESA sebagai behind-the-scene enabler)

vs 2 vendor (Adeahub + Privasia SI)

🎯 Modular SaaS Tiers

• STARTER (solo GP): EMR + booking + WA — RM X/bln
• GROWTH (panel klinik): + claim, pharmacy, insurance — RM Y/bln
• SPECIALIST (+vertical modul): dental/ob-gyn/mental/etc — RM Z/bln
• ENTERPRISE (hospital group): all modul + federation + dedicated support — custom

*Harga final ditentukan bersama Fotia ikut pasaran

💸 Revenue Uplift Typical

• 3-7% dari Insurance Claim Leakage Recovery
• 15-25% consultation time saved (ambient BM → SOAP)
• 30-50% reduction appointment no-show (WA reminder)
• New revenue: specialist modul + pharmacy delivery commission + teleconsult

*Benchmark dari klinik pilot ALESA ecosystem (2025-26)

🎬 Proof Path — 30 Hari Demo, Bukan Slideware

Setiap kapabiliti dalam dokumen ini boleh didemo dalam 30 hari atau kurang. Cadangan jadual proof untuk Doc Zam:

Minggu
1

Demo 1: Ambient BM → SOAP Note

Record 30-saat audio BM perbualan doktor-pesakit (contoh HPT follow-up). Show: real-time transcription BM, auto SOAP structure, ICD-10-AM suggestion, prescription auto-draft. Live browser demo.

Minggu
2

Demo 2: DASS-21 Conversational Agent

AI chatbot conduct DASS-21 assessment BM, auto-score, culturally-sensitive interpretation, referral workflow. Islamic-friendly option. API endpoint + web UI live.

Minggu
3

Demo 3: WhatsApp-Native Patient Journey

End-to-end: pesakit WA "nak appointment", auto-slot dapat, reminder auto, hasil ujian via WA, prescription auto-sent ke pharmacy. Full WA flow siap (WAHA integrated).

Minggu
4

Demo 4: Analytics BM Natural Language

Doktor tanya "Tunjuk trend denggi 3 bulan lepas di Selangor", AI auto-generate chart + BM narrative + action recommendation. Berbeza drastik dari adeahub's English-only analyst.

📊 Hasil 30 Hari

Selepas 4 demo ini, Doc Zam ada 4 video+ screenshot proof yang boleh di-circulate dalam Fotia internal, serve ke prospect, atau present ke MOH/klinik decision-maker. Ini lebih kuat dari mana-mana deck slideware adeahub bawa.

🤝 Kenapa Fotia Perlu ALESA (dan Sebaliknya)

Apa Fotia Bawa

Domain expertise healthcare Malaysia (Affix HIS production track record)
Klinik/hospital relationship sedia ada
Modul HIS teras yang sudah mature
Brand & vendor registration (Fotia Solutions Sdn Bhd)
Malaysian compliance certification sedia ada
Support team Malaysia yang cakap BM

Apa ALESA Tambah

AI / LLM layer (BM-native, on-prem option, transparent)
Speed-to-market (framework-driven, build minggu bukan bulan)
Modul spesialis yang Fotia tak bina sendiri (DASS, specialist co-pilots)
Knowledge compound (anonymised, PDPA-clean)
Modular economics (SaaS tier untuk klinik range kecil-besar)
Cloud-edge infrastructure (Cloudflare Workers, R2, D1)

Keupayaan bergabung: Fotia jaga hubungan klien + domain expertise + invoice. ALESA jaga engineering + AI + framework + cloud infrastructure. Satu jenama (Fotia), dua kapabiliti (Fotia domain + ALESA tech). Klien tidak perlu tahu kompleksiti — yang mereka lihat: Fotia deliver hospital IT yang lebih pantas, lebih pintar, lebih Malaysia daripada adeahub.

💬 Draf Mesej untuk Doc Zam — "Kami Boleh Lebih Baik"

Salam Doc Zam,

Saya dah baca habis deck adeahub yang Doc share.
Mereka ada cerita enterprise yang kuat — 25 tahun pedigree,
MySejahtera track record, 18 negara. Tak nafi.

Tapi saya rasa kita boleh LEBIH BAIK dari apa yang mereka bawa.
Bukan lawan head-to-head di enterprise — tapi pada setiap modul
mereka, Fotia × ALESA boleh deliver versi yang:

  • Malaysia-first (BM native, MOH CPG, MySalam/LHDN/MyKad built-in)
  • Lebih pantas (4-12 minggu vs 12-18 bulan)
  • Lebih affordable (SaaS tier, zero CAPEX)
  • Lebih transparent AI (LLM declared, on-prem option, PDPA-clean)

Plus ada 12 kapabiliti yang adeahub langsung tak bawa:
WhatsApp-native, halal pharma filter, Islamic scheduling,
DASS-21 conversational, elderly voice-first, claim leakage
recovery, MyKad login, LHDN e-Invoice native, dan lain-lain.

Saya dah susun perbandingan lengkap di:

  → https://alesa.my/doczam/lebih-baik/

Setiap item dalam dokumen ini boleh didemo dalam 30 hari atau
kurang. Saya cadangkan 4 demo dalam 4 minggu:

  Minggu 1 — Ambient BM → SOAP note
  Minggu 2 — DASS-21 conversational agent
  Minggu 3 — WhatsApp-native patient journey
  Minggu 4 — Analytics BM natural language

Selepas 4 demo, Doc ada 4 video+screenshot proof yang boleh
circulate dalam Fotia, tunjuk ke klien, atau present ke MOH.

Bila Doc free untuk sembang 30 min?

— Rosli
ALESA IT Services · alesa.my
qmadvisor@gmail.com